In a recently updated blog by Android on a major security update, it was revealed that the company has axed a whooping amount of 700,000 fraudulent or malicious apps, both before and after they reached actual consumers.
Marking a record of 70 per cent increase from the previous year’s cleanliness drive of the app, Google Play store now boasts of freedom from malicious apps.
As per a statement generated by the Google, it said, “In 2017, we took down more than 700,000 apps that violated the Google Play policies, 70% more than the apps taken down in 2016. Not only did we remove more bad apps, we were able to identify and action against them earlier. In fact, 99% of apps with abusive contents were identified and rejected before anyone could install them.”
Another detail presented in the blog was, “We’ve also developed new detection models and techniques that can identify repeat offenders and abusive developer networks at scale. This resulted in taking down of 100,000 bad developers in 2017 and made it more difficult for bad actors to create new accounts and attempt to publish yet another set of bad apps.”
Giving a little more insight into this, the company revealed how the malicious apps were classified under three segments :
Wrong/Inappropriate Content: Extreme violence, obscenity, hatred content, etc were a few parameteres under which google deleted almost 10 thousand of apps in the year 2017.
Copy: Apps impersonating established apps in wake of more searches on google were heavily brought down by the company.
Potentially Harmful Applications (PHAs): As we all know that malware affects the phone and its functioning. Fraudulant SMSs are even potential trojans, sneaking in personal information from users.