The official match ball for the World Cup 2018, called the Telstar 18, Adidas is a tribute to the very first Adidas World Cup ball in 1970. The name of the original Telstar came from ‘star of television’.
Its pattern with black panels was designed to stand out on black-and-white TV, and transformed football design. Telstar 18 owns a new carcass, advanced technology and eco-friendly elements such as recycled packaging.
Its embedded NFC (near-field communication) chip is a tool for consumers, allowing smartphone access to information unique to their ball.
Lead Image Courtesy: MLS Soccer